Don’t miss your last chance to register for GSS’s FREE one-hour webinar entitled “Seven Myths of Selling to Government” taking place Thursday, April 28 at 11:00 a.m. PDT, 2:00 EDT.
Based on our newly released book, Rick and I will introduce concepts that help eliminate harmful government selling myths. These myths are traditional B-2-B sales practices that just don’t work in government contracting. Examples include:
• RFPs drive government business (they don’t in highly effective sales organizations–find out what is more important)
• Cold calling is king (learn another strategy that will yield better prospecting results)
• Consultative selling works (it doesn’t–learn what really taps into customer value)
• Good salespeople overcome objections & close the sale (closing is way overrated–learn other methods that are more critical)
• And more.
If you’re trying to apply old-style sales techniques to government buyers, it’s likely you’re leaving money on the table. Join us on Thursday to learn how to get in front of more opportunities, get ahead of the RFP and win more contracts.
But hurry! We’ve almost reached our limit on the number of attendees for this session. Click on the “Free Webinar” link to the right and sign up now!